MyPhone Reveals A Bigger And Better X For Every Filipino

MyPhone brings you a bigger and better X — myX12

The first Filipino phone brand, MyPhone, celebrates its 12th anniversary this month of September. In time for the celebration, MyPhone announced their return with the released of its BIGGER and BETTER Octa-core Android phone.  

MyPhone’s best-ever smartphone yet

Introducing the brand’s first-ever smartphone to feature a dewdrop display, the myX12 is the best-ever smartphone yet MyPhone has ever released this year. It’s all new, upgraded, and definitely the right X for every Filipino. With the internal specifications of 64GB ROM and 4GB RAM, this is surely what every Ka-Tropa should not miss.

According to MyPhone’s Vice President Kevin Tan, myX12 will be the talk-of-the-town once released in the market. “This smartphone will leave everyone in awe not just because of the quality of the phone, but because of how MyPhone came with an upgraded smartphone at a very affordable price that not just our target market can afford, but also other classes,” he explained.

Kevin Tan also revealed that the market of MyPhone has played a huge role during the development of myX12. “With the overwhelming requests from our market, I think this is the right time to release the best yet MyPhone could offer,” he said. “Coping with how the technology goes right now is something MyPhone kept an eye on,” he added.


The new myX12 provides eXtreme speed, secure and reliable eXperience, and eXtraordinary non-stop connectivity all in a trendy looking device.

eXtreme Processing Speed and Storage

MyPhone myX12 has an Octa-core technology, paired with an upgraded 64GB ROM and 4GB RAM that will give an eXtreme processing speed.  With this feature, everyone can enjoy playing games without any interruption or without having to kill other applications running in the background. You can freely switch back and forth to any social media applications — be it games, mobile browsing, multi-tasking application and more. It also has a 64GB storage capacity (expandable up to 128GB), that every Ka-Tropa can enjoy to capture more photos and install countless applications.


eXtraordinary Battery and Non-stop Connectivity

With MyPhone myX12, connectivity will never be a problem as it is supported by Dual 4G-enabled SIM slots and Wi-Fi connectivity. Dual SIM slots enable every user to enjoy fast and reliable connectivity without the possibility of switching from one network to another. Enjoy an all-day mobile eXperience as it is also equipped with 3500mAh battery capacity.


eXcellent Design and Display

MyPhone myX12 has a shiny blue-green gradient finish named as Nebular Blue that will definitely catch every Filipino’s eye, especially the millennials. It also has an outstanding 6.26” 19:9 HD+ IPS Full-lamination eXtended Display and a dewdrop notch that every Ka-Tropa can enjoy for a mobile eXperience Beyond eXtraordinary.


eXciting Photo Captures 

MyPhone myX12 has an eXciting capturing capability with its pair of cameras. It has a 13MP dual rear camera with Sony sensor, equipped with a “Bokeh Effect” that lets you blur the background of your subject matter and built-in LED flash. Enhance your images with Beauty Effect and take a beautified selfie with myX12’s 5 MP front camera.


eXtra Features

Designed for every Filipino, what makes MyPhone uniquely iconic is their pre-embedded application, the Pinoy App, where every MyPhone users can access exclusive contents like prayers, jokes, bugtong and exclusive promotions from the Pinoy phone brand. In addition, myX12 has fingerprint scanner as one of its security features and an IR blaster.

Free insurance

MyPhone users are entitled to free 1-year coverage of P25,000 Personal Accident Insurance in partnership with Sun Life Philippines and GCash.

“This is just the start of something new, eXtremely good offer to every Filipinos who have supported MyPhone for the past 12 years, as long as they are there, MyPhone will still stood up and offer an innovative yet budget-friendly devices for every ka-Tropa”, Marketing Head Inyi Yruma said.

Price and Availability

MyPhone myX12 is available for only PHP5,499 at MyPhone stores, kiosks and mobile stores nationwide. You can also purchase myX12 online at

For more details about the new myX12, visit  Follow MyPhone on Facebook for updates and promotions. 

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