BDO and SM Supermalls will hold the annual ‘Pamaskong Handog 2020’ virtually to continue to pay tribute to Overseas Filipinos and their families amidst the new normal
Pamaskong Handog has been part of the Christmas tradition of every Overseas Filipinos and their families yearly. There are approximately 12.5 million Overseas Filipinos across more than 150 countries and continents. With the new normal we are all living in right now, BDO and SM Supermalls still find ways to continue their annual tradition of honoring the Overseas Filipinos and their families during the yuletide season.
Instead of a physical event, the companies revealed in an online media conference yesterday that they will be holding a virtual or online event instead, but still full of star-studded guests and performers and exciting activities that Pamaskong Handog has been known for all these years. Among those who joined the announcement were BDO Unibank Senior Vice President Genie T. Gloria, BDO Unibank Senior Vice President Jamie Nasol, BDO Network Bank Senior Vice President Karen Cua, and SM Supermalls Senior Assistant Vice President for Marketing-South Luzon Ritchie Gonzales.
Pamaskong Handog 2020: Sama-Sama Tayo sa Pasko
This year’s Pamaskong Handog will be streamed online via Facebook live on the BDO Kabayan Facebook page and will be simulcast on the BDO Unibank YouTube channel on December 13. The event will feature Piolo Pascual, Christian Antolin, Marcelito Pomoy, Beks Batallion, and Donekla.
“Our overseas Filipinos have been through a lot this year. We hope that by keeping the tradition of Pamaskong Handog alive, even under the rules of safety, we can still give a sense of optimism, that hope that we will get through this and we will all bounce back,” said Ms. Gloria from BDO.
These many prizes await every viewer from all over the world in this year’s Pamaskong Handog. Also participating as sponsors of the Pamaskong Handog event include World Remit, MoneyGram, Western Union, and Ria Money Transfer.
The event is one of the many initiatives of BDO, which has been actively engaging with OFs and their families, as many of them depend on the Bank for their financial-related transactions.
BDO Remit has become one of the nation’s lifeblood for years and during these trying times. It provides a safe, trusted, and reliable remittance channel for millions of Filipinos. Another service, BDO Cash Agad, provides bank services in remote locations of the archipelago. Meanwhile, BDO Network Bank, the rural bank subsidiary of BDO, takes care of the underserved and unserved customers, including the remittance beneficiaries who live in far-flung areas.
As more OFs and their family members are expected to include Christmas shopping as part of their activities, SM Supermalls assured its commitment to serve the public through a safe malling experience for their needs amid the pandemic.
“Everyone was really concerned when the country went on quarantine. And since people still have to go out for their basic needs, SM Supermalls has prioritized customer safety and satisfaction with #SafetyMallingAtSM,” said Gonzales.
“We continue this practice with the utmost care given the increased operation of our malls with the lifting of the lockdowns. We make sure that each and every mall strictly follows safety and sanitation protocols that comply with government regulation to keep our malls as safe spaces,” he added.
With this virtual Pamaskong Handog 2020 event, Overseas Filipinos all over the world can still feel the warmth and love of their families even from miles away because with SM Supermalls and BDO, Sama-sama Tayo Sa Pasko. To learn more about the upcoming Pamaskong Handog 2020 virtual event, follow BDO Kabayan on Facebook.