The second leg of the much-anticipated Viyline Micro, Small, and Medium Enterprises (MSME) Caravan is happening at SM City Baguio from February 19-25, 2025. This exciting event brings together a diverse range of local businesses and community members for an engaging shopping experience aimed at boosting the local economy and supporting MSMEs in the region. Aimed at strengthening community ties, this collaboration between Viyline and SM highlights the importance of fostering local businesses and cultivating meaningful connections.
Discover Unique Finds and Support Local Businesses
The Viyline MSME Caravan offers a perfect opportunity for shoppers to discover unique, locally made products while supporting the hardworking entrepreneurs behind them. From delicious bottled Pork Sisig Barbecue to an assortment of other local food and lifestyle products, the event showcases a wide variety of goods that reflect the creativity and talent of MSMEs.
This event is not just a shopping experience; it’s a celebration of the entrepreneurial spirit that drives local economies. The MSME Caravan provides a platform for small business owners to expand their reach, connect with consumers, and grow their businesses in a thriving community environment.
Viy Cortez Adds Star Power to the Event
Adding an extra touch of excitement to the MSME Caravan, renowned influencer Viy Cortez, wife of popular YouTuber CONG TV, will be gracing the opening ceremony at SM City Baguio. Known for her massive online following and influence, Viy Cortez’s involvement in this initiative underscores the event’s significance and its potential to elevate local businesses. Her presence promises to attract a broader audience, making the event an even more impactful experience for everyone involved.
Strengthening the Local Economy Through Collaboration
The Viyline MSME Caravan is more than just a marketplace; it is a collaborative effort designed to strengthen the local economy. By bringing together small business owners, influencers like Viy Cortez, and the community, this event nurtures deep connections that foster greater consumer engagement and empowerment.
The MSME Caravan promotes the growth of local talent and creativity, providing a space where budding entrepreneurs can showcase their products and grow their brands. In this way, the event is helping to build a thriving ecosystem of MSMEs that can continue to contribute to the country’s economic progress.
A Thriving Start: SM City Bataan Sets the Stage
Following the success of the first leg at SM City Bataan from January 22-29, 2025, the Viyline MSME Caravan is set to reach even greater heights in SM City Baguio. With the support of influencers like Viy Cortez and the strategic partnership with SM Supermalls, the event is expected to draw a large crowd and further solidify the importance of MSMEs in community development.
The caravan will continue its journey to SM City Dasmarinas from March 19-30, 2025, after its successful stop at SM City Baguio. For a complete list of stops, visit www.smsupermalls.com.
Empowering MSMEs with SM Supermalls
SM Supermalls has long been an advocate for the growth and sustainability of MSMEs in the Philippines. By providing prime retail spaces and offering high-impact promotions, SM Supermalls is helping local businesses thrive in a highly competitive marketplace. Through initiatives like the Viyline MSME Caravan, SM continues to champion the success of Filipino entrepreneurs by providing the support and resources they need to expand their reach, from incubation to national growth.
For MSMEs interested in joining the marketplace at SM Supermalls, visit www.smsupermalls.com/sm-for-msmes to download the application or email customercare@smsupermalls.com to showcase your innovative products and preferred location.
About SM Supermalls
SM Supermalls, owned by SM Prime Holdings, is the Philippines’ leading mall developer and operator. As the home to the country’s largest MSME community, SM Supermalls remains dedicated to supporting Filipino entrepreneurs and empowering them to succeed. With over 80 malls nationwide, SM Supermalls offers a vibrant platform for businesses to grow and thrive.
